
Image for representation only - actual cover may differ
The Power of Unreasonable People: How Social Entrepreneurs Create Markets that Change the World
by John Elkington & Pamela Hartigan • 2008
IntermediateShort to Medium
4.1
Why We Recommend It
While focusing on social entrepreneurship, this book shows how mission-driven ventures can operate successfully — useful for impact-oriented business.
Key Ideas
Blending social mission and financial viability
Scaling through hybrid models
Role of “unreasonable people” in pushing change
Leveraging partnerships across sectors
Innovating beyond traditional boundaries
Who Should Read This
Social entrepreneurs
Impact investors
Hybrid ventures
More Business Books
Book Details
Difficulty
IntermediateLength
Short to MediumRating
4.1
Topics
social impactentrepreneurshiphybrid models
Publication
2008


