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Cover of Unstoppable: Finding Hidden Assets to Renew the Core and Fuel Profitable Growth by Chris Zook

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Unstoppable: Finding Hidden Assets to Renew the Core and Fuel Profitable Growth

by Chris Zook2007

IntermediateShort to Medium
4.2

Why We Recommend It

Zook builds on his “profit from the core” theory — valuable insight on how mature companies can evolve and grow.

Key Ideas

  • Renew your core business rather than abandoning it

  • Search for hidden assets or undervalued parts of business

  • Expand adjacencies with respect to the core

  • Manage transitions without losing identity

  • Balance exploitation of core and exploration of new opportunities

Who Should Read This

Corporate strategists
Growth managers
Mature companies

More Business Books

Book Details

Difficulty

Intermediate

Length

Short to Medium

Rating

4.2

Topics

strategygrowthcorporate renewal

Publication

2007